Press

Universal have confirmed that they are teaming up with MasterCard this year to offer all dinner guests attending the BRIT Awards with MasterCard a unique USB stick containing the entire BRITs Hits album, which is released on double CD on 11 February, a week before the Awards. The BRITs Hits USB stick will be made available using a MasterCard PayPass which is to be given to all dinner guests with their tickets. Guests will be invited to collect their USB at the PayPass booths located in Earls Court 1 on the night to retrieve this amazing product!

In celebration of MasterCard’s spectacular 10-year sponsorship relationship with the BRIT Awards – a partnership that remains unrivalled by any other UK Award show – this exclusive USB stick will feature the full track listing for BRITs HITS, the official album for the BRIT Awards, plus five more exclusive tracks! These tracks are Akon ‘I Wanna Love You’, JoJo ‘Too Little Too Late’, Timbaland/ Justin Timberlake/ Nelly Furtado ‘Give It To Me’, Biffy Clyro ‘Folding Stars’ and The Gossip ‘Standing In The Way Of Control’. It will also feature a link to www.pricelessdanceoff.com, where the general public can view and vote for their favourite hilarious dancer. This continues on from the award winner advert bumpers of last year. The bumper product also has more BRITs-related links to add to the momento.

“Its the second year Universal has produced ‘BRITs Hits’ for BRIT Awards. We are particularly delighted to be involved in making a lasting memory for all guests on the night. This USB stick will be a collectors item” – Brian Berg, MD, UMTV

“It’s great that The BRITS are doing this special USB with MasterCard. It marks a very special relationship, now into its tenth year, which I’m sure is the envy of every other awards show out there. The tracklisting for the album speaks for itself, highlighting what a year of wonderful music we’‘ve enjoyed, the Awards will be a great celebration of this.” Ged Doherty, Chairman of the The BRITs Committee / CEO of Sony BMG UK

BRITs HITS 08 is released through Universal on 11 February 2008

The BRIT Awards 2008 with MasterCard will take place on 20 February 2008 at Earls Court and will be hosted by Ozzy and Sharon Osbourne. The event is televised live on ITV1 from 8pm.

For more information about BRITs HITS 08 please contact:

Kate Etteridge – LD Communications
T: 2027 439 7222
E: kate.etteridge@ldcommunications.co.uk

For more information about the BRIT Awards 2008 with Mastercard please contact:
Holly Ferguson – LD Communications
T: 020 7439 7222
E: holly@ldcommunications.co.uk