This year we’re giving you the opportunity to decide the BRIT Awards winners in five categories!

That’s right, from February 1st until February 15th 2024, you can vote for your favourite artists in the Alternative/Rock Act, Dance Act, Hip Hop/Grime/Rap Act, Pop Act, and R&B Act categories via Instagram.

There are two ways for you to get involved and vote!

Method 1: Head to the BRITs page on Instagram, and comment on the category Reel of your choice, or the pinned carousel post with the hashtag of the artist you’re voting for. Doing this will count for one vote.

Method 2: You can also register a vote by creating a Reel on Instagram. You must include, in the caption, a @BRITs tag, and the hashtag of the artist you are voting for. Your profile must be public in order for the vote to be registered, and doing this will count for five votes.

You can use each method to vote once per artist, per category, per day throughout the entirety of the voting period!

So who can I vote for and what are their all important hashtags we hear you ask! You can find out below. Make sure you use the correct hashtag in your Reels and on BRITs posts in order for your vote to count! See full terms and conditions here.

The hashtags for the BRITs 2024 voting!


Keep your eyes peeled to the BRITs social channels for more information throughout the voting window!

Happy voting, and make sure you’re watching The BRIT Awards on March 2nd live from 8:30pm on ITV1 and ITVX in the UK, and on YouTube if you’re watching elsewhere in the world.